Press Release

April 18, 2007

 

Vibe Solutions Group announces new Publisher Program for Pyro TV Video Channel Aggregation Service

Pyro TV Publishers get enhanced distribution, insight and control over their content

ST. LOUIS, MO. (April 18, 2007) –  Vibe Solutions Group announced today an expansive Publisher Program for their new video channel aggregation service, Pyro TV.  The Publisher Program provides content owners with an incremental distribution network for their channels, administrative tools to track consumer viewing habits, and the ability to have their content shared online while providing appropriate branding and attribution.

“With Pyro TV we have given consumers an easier way to watch and share their favorite video channels,” said Ted Briscoe, CEO of Vibe Solutions Group. “However, an equally important component of our success is delivering on the promise to publishers. Our Publisher Program provides content owners with some very strong reasons to participate in the growth of Pyro TV.”

Elements of the Pyro TV Publisher Program include:

  • Expanded Distribution Opportunities: Pyro TV extends the publisher reach by providing consumers with an aggregated, user-friendly way to find the video channels they want, which requires no download or knowledge of RSS. Publishers will benefit from Pyro TV’s aggressive distribution strategy that is seeking syndication through third party portals, ISPs and communities. Pyro TV will also expand distribution through its search API, available to third party meta search engines, and embedded flash video objects for channels and titles.

  • Insight and Control: Pyro TV also provides publishers with comprehensive administrative tools. Publishers can log into the password protected administrative interface and gain access to title views, title shares, number of channel subscribers and channel ratings. Publishers can also add and edit channels and titles, control sharing options.

  • Intact Advertising Stream: Pyro TV maintains a consistent player interface for the consumer while keeping publishers “whole” on any pre-roll ads included in their video. Publisher videos play the same content that were originally created and made publicly available for syndication.

  • Proper Attribution for Content: Pyro TV makes clear publisher attribution by displaying the publisher logo near the video, providing links back to the publisher website and providing access to the publisher sourced RSS feed and download URL.
According to Briscoe, the publisher community is responding very well to Pryo.TV.

“We are excited about Pyro TV’s new platform,” said Tory Salvia, President of TheSailingChannel.com.  “It’s a great way to expand our niche sailing audience through easy-to-use publishing and viewing tools, and viewer tracking metrics. And we can monetize our content using Pyro TV’s flexible ad insertion engine which lets us serve ads that appeal directly to our sailing viewer demographics.”
“Pyro TV’s ease of use, professional design, and high functionality are superb,” said David Knight, CEO of Mommy.TV. “We are proud to distribute our content through Pyro TV. On a personal level it has now become a primary destination.”

Pyro TV is the first direct-to-consumer offering by Vibe Solutions Group, who has traditionally supplied branded video and publishing solutions to the broadband industry. The flexible Pyro TV Engine accommodates a range of video content, including RSS video feeds, user-submitted channels and content directly provisioned from networks.

About Vibe Solutions Group
Vibe provides a suite of rich-media consumer web services that allows consumers to easily express themselves, foster community, and communicate with family and friends. Vibe Solution Group’s suite of broadband-enabled products allows consumers to combine highly personalized communications with rich-media content tailored to their interests. All of Vibe’s products are designed for turnkey partner customization, ideal for broadband providers, media content companies and leading Internet portals. For additional information, visit www.Pyro TV or  http://www.vibesolutions.net/  or http://vibejournal.com/.